It’s no secret: Lawyers are expensive.
That’s why two Boalt Hall Law School students, Ralph Warner and Ed Sherman, started Nolo Press in their attic in Berkeley in 1971. Nolo self-published Sherman’s first book titled How to Do Your Own Divorce in California. Established publishers wouldn’t touch the book out of fear that its authors were practicing law without a license, a felony in many states. Nolo Press made millionaires of its founders under the slogan “Don’t feed the sharks,” and the advent of internet commerce naturally resulted in Nolo Press evolving into Nolo.com.